The Importance of Perspective

September 2, 2020
at
11:15 am
12:00 pm

Note: This is a 2-day session.

While in the weeds of a design project, it’s easy to lose track of an overall objective. Especially if you’re only responsible for a small piece of that objective. But design should always come from a perspective. Usually that perspective is developed at the origin of the brand. In this session, Ben will go through the process of developing a brand perspective, and how that can affect design decisions down the road.

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